image source : Vivalyf
India’s status as the diabetes capital of the world is no surprise, with millions affected across the country.
This makes the need for accessible, pain-free, and easy-to-use diabetes management tools more urgent than ever. Vivalyf Innovations – Easy Life has stepped up to address this challenge with their ground-breaking prickless diabetes testing machine.
Founded by Duvvuru Varshitha and Vimal Kumar, this innovative startup is making diabetes monitoring simpler and more comfortable.
Brand Overview
| Brand | Vivalyf Innovations – Easy Life |
|---|---|
| Founders | Duvvuru Varshitha and Vimal Kumar |
| Idea | Prickless Diabetes Testing Machine |
Founders and Their Journey
“The best solutions come from personal struggles combined with technological innovation.”
- Varshitha’s Inspiration: Born with diabetes, Varshitha experienced the discomfort and inconvenience of traditional finger-prick testing methods. Determined to change this process after enduring heart-wrenching medical conditions, she aimed to make testing pain-free.
- Vimal’s Expertise: Vimal’s background in technology laid the groundwork for designing a device to simplify diabetes testing.
Together, they created a less invasive solution to eliminate the pain of traditional blood sugar testing.
In 2019, Vivalyf Innovations was born, marking the start of their journey toward developing Easy Life, a device intended to serve millions.
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Growth and Financial Milestones
- Initial Development: Slow but steady growth marked the early stages as the founders perfected Easy Life’s technology.
- Investor Support: Once a working prototype was ready, they pitched to potential investors, securing critical funding to scale their business.
- Shark Tank Boost: Their appearance on Shark Tank India resulted in a deal for ₹56 lakhs in exchange for 33.33% equity, boosting their valuation and offering invaluable mentorship.
Shark Tank India: A Commitment to Change Lives
“Simplifying diabetes testing, one prickless device at a time.”
The founders presented their vision of a prickless testing machine that could significantly improve diabetic patients’ lives. Beyond the investment, mentorship from the Sharks helped:
- Refine their business model.
- Enhance distribution channels.
- Position Easy Life as a trusted tool in diabetes care.
Looking Ahead
| Year | Milestone |
| 2019 | Vivalyf Innovations founded |
| 2024 | Net worth reached about ₹10 crores |
Varshitha and Vimal have positioned themselves as pioneers in prickless testing technology. Upcoming advancements include:
- Smart technology integrations.
- More accessible pricing for broader reach.
Review of VivaLyf Innovations
VivaLyf Innovations has transformed diabetes care with EzLyf, India’s first non-invasive glucometer. Founded by Duvvuru Varshitha and Vimal Kumar, EzLyf offers a painless and affordable solution using spectroscopic technology. It integrates with smartphones, making it user-friendly and accessible.
EzLyf gained recognition on Shark Tank India, securing ₹56 lakhs in funding. Praised for its ease of use, EzLyf is poised to revolutionize diabetes management, especially in underserved areas.
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With over 17 years of experience in Sales, Marketing, Team Building, Mentoring, and Client Servicing, Saurabh has built a strong foundation in driving business growth and strategic development.
He is the Founder of Mostech Digicom (formerly known as Mostech Softwares), where he played a pivotal role in establishing the project team from scratch. Over the last decade, he has successfully led the content strategy team, delivering impactful results and helping brands strengthen their digital presence.
Saurabh has recently expanded his expertise by leading two new ventures—IndianSportsBuzz.com and FocusStartup.com—both designed to cater to dynamic industries, providing valuable insights and resources for their respective audiences.
Academically, Saurabh holds a B.Sc. degree in Computer Applications (Hons.) and a Postgraduate degree in Business Management (Marketing). His ability to blend technology, marketing, and business acumen makes him a visionary leader in the digital space.
With his deep industry knowledge and leadership experience, Saurabh continues to drive innovation, mentor teams, and build strategies that create lasting success for businesses.
